Karma Automotive

  • Media and Digital Marketing Specialist

    Job ID
    Candidate Category
    Sales and Services
  • Overview

    Karma Automotive is passionate, responsible and uncompromising. 


    We promise to deliver our customers beautiful cars with high-technology and clean propulsion, and a memorable customer experience.


    If these commitments excite you, we would love to talk.


    Karma Automotive is looking for a Media and Digital Marketing Specialist to be responsible for the planning, execution and optimization of Media Budget as well as all aspects of Digital Marketing. They will be responsible to formulate social media and website content, analytics, schedules and strategy to expand brand awareness, ensure a consistent voice across our multiple media platforms, and increase traffic flow to our organization’s website and social media pages.


    ** This position will work out of our Irvine, CA corporate office. **


    • Ensure there is a consistent story told through all company channels
    • Plan and develop marketing strategies and tactics to support the brand initiatives, vehicle sales and corporate objectives
    • Work with CRO to create and implement media calendar for all channels as well as quoting and the decisions to place media
    • Develop overarching social media strategy and build a consistent brand voice across all social media channels while developing/incorporating innovative methods to grow the brand's presence to drive engagement and increase followers
    • Communicate and coordinate with internal and external stakeholders including agencies in all projects to ensure required objectives are met
    • Generate innovative content for website and Instagram, Facebook and Twitter to engage current followers and gain new ones
    • Develop further progress on the influencer marketing strategy
    • Cultivate and manage relationships with bloggers, on line industry experts and influencers to increase brand awareness and engagement
    • Measure and report on the impact of communications against overall business objectives
    • Incorporate social strategies into larger integrated marketing and sales business
    • Analyze social media tools to identify trends, assess data, create insights, establish future key messages
    • Monitor followers' questions
    • Report on campaign analytics and use the data to optimize social media, content marketing, and social marketing campaigns
    • Remain on the cutting edge of industry trends, new platforms and best practices


    • A bachelor’s degree in marketing or business or equivalent work related experience, Master’s degree a plus
    • 5-7 years progressive experience in marketing communications
    • Automobile industry experience preferred
    • Must have strong interpersonal and communication skills to communicate at all levels
    • Strong project management skills, with ability to manage multiple large-scale projects simultaneously
    • Knowledge of the luxury market and unique Marketing to high net worth individuals
    • Experience working with social media monitoring tools  - ie Facebook Ads Manager Passionate about


    No 3rd Parties.  Principals Only, Please


    Come and join the great Karma Team, where you can make a career! Karma Automotive offers a complete benefits package including medical, dental, vision, life, STD, LTD; paid vacation, holidays and personal days; and a 401K with matching contributions. 


    Karma Automotive LLC is an equal employment opportunity employer. We do not discriminate on the basis of gender, color, race, sexual orientation, marital status, pregnancy, national origin, age, religion, veteran status, genetic information, citizenship status or any other group protected by law. Karma Automotive LLC, complies with the Americans with Disabilities Act to ensure equal access to all qualified individuals with a disability. Valid driver’s license may be required based on essential duties.


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